A slow economy and credit fears has not stopped Cuppy’s Coffee, a Florida based franchisor, from expanding its coffee operation in California. Three new leases have been signed and with more on the way. The new locations located in Murietta, Lake Elsinore and Palm Desert are on track and are expected to open later on this year. California is already home to Cuppy’s Coffee in Murietta, Oceanside, and Chino.
Andi Davidson, PR Director at Cuppy’s, states that the specialty coffee industry has yet to reach a saturation point in the U.S. With the likes of powerhouse giant Starbucks revamping and others like McDonalds and Dunkin Donuts all vying for a piece of the market, Cuppy’s Coffee is positioning itself throughout the country as an alternative to corporate style coffee.
"It's all about the experience and quality of the coffee." Davidson stated.
Cuppy’s Coffee based in Fort Walton Beach, FL has 60 stores throughout the country open an operating, mostly franchises. For more information about Cuppy’s Coffee visit their website at www.cuppys.com
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