In 2006 Cuppy’s Coffee was formed and is hoping to capitalize on the thirst of specialty coffee drinkers. Dodging potholes and obstacles along the way Cuppy’s Coffee has won awards for its franchise. Building drive-ups, cafes, and kiosk Cuppy’s approved vendor, Elite Manufacturing is dotting the landscapes with coffee stores across America. Elite Manufacturing works closely with Medina Enterprises and Cuppy’s Coffee to facilitate the entire coffee concept experience.
To some people the confusion with Cuppy’s Coffee and another licensing company is understandable. Assuming the leases, equipment and communications equipment from this licensing company was a complex transaction. Wanting to provide a stable work environment and relying on the knowledge of employees Cuppy’s Coffee also offered position to the staff. Licensees of Java Jo’z in this transaction have no financial or legal association with Cuppy’s Coffee, Elite, or Medina. The distinction between the two companies wasn’t clear by some who had relations with Java Jo’z that was defined in the transaction.
Doug Hibbing, president of Cuppy’s can see why the confusion exists. “We had the same location and phone numbers and a similar logo and this is why they think we are the same
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